LOOKING FOR A CAREER THAT ALLOWS YOU TO LIVE LIFE ON YOUR OWN TERMS?

In our 100-day course, we teach it all – all the way from defining a sales funnel to remarketing with Facebook Ads and every single step in between.

We start by helping each company or individual set up a complete brand guideline that creates distinctive positioning within their local market and identifies unique selling points (USPs) rather than noisy clichés.
With the foundations secured, we delve into social media strategy, email strategy, reputation management and content marketing. This is generally where most courses end, but we’ve just gotten started.

We’ll move into the nitty-gritty of how to execute the aforementioned strategies with explanations of algorithms and in-depth tutorials – all put into terms that are easy to understand and apply. As an example of the course’s depth, we spend an entire day talking about the importance of hashtags – that may sound insane, but you have no idea how often they’re misused as a marketing tool.

Don’t worry if you don’t have a huge budget; most of our past clients have had little to none. What we’re teaching is bootstrap marketing – how to be as effective as possible, spending as little as possible – which is more important now than ever.

“The Pineapple Hustle bootcamp instilled the skills needed for creating effective digital strategies and communication design. This has not only been immeasurably beneficial to my web development work, but has also afforded me the necessary know-how to effectively and authentically grow the networks of my dive shop clients thus far. I know that it would not be possible without applying the various techniques that I learned during my training with Anna.

During bootcamp, the most valuable skills that I learned included: brand development, target market and growth strategies, crisis management, community management and engagement and so many secret tricks of the trade. I am so grateful to have added this invaluable experience to my digital arsenal and would recommend the bootcamp to anyone wishing to pursue or develop their career in effective digital marketing strategy.“

Shannon Hope

Marketing Consultant

Ed Statham

Owner, Wunderpus Dive

“In March 2019 the stars aligned and I and my business partner had the chance to attend Anna’s Pineapple Hustle. As our social media existence was in its most rudimentary state, we needed a lot of help to catch up in order to not only attract new guests, but to stay competitive in this ever more competitive market.

Anna’s course was made to cover all types of business that would benefit from a stronger social media presence but her knowledge of diving was a huge help to us and allowed her to advise us specifically on this particular type of business. To begin with, she gave us a thorough 1-on-1 analysis of our status quo. The classes were informative and always positive, with lots of visual aids to make sure that every participant could follow the explanations given. Anna was a fountain of knowledge and never seemed to mind the millions of questions we had.

After the 1-month intensive classes and training, we can say that our social media presence has not only improved visually, but we learnt an incredible amount about Facebook, Instagram, our Website, Email Marketing and Pinterest and how these are set up and can be used wisely for a dive company. Since our course, our Facebook engagement has risen by 60%, our Instagram followers (all organic) have more than doubled and we have been receiving enquiries from guests through the improved social media channels.“